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The Fresh Market shakes up strategy - The Galveston County Daily News : Laura Elder's Buzz Blog

September 18, 2014

The Fresh Market shakes up strategy

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5 comments:

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  • Jake Buckner posted at 1:11 pm on Sat, Mar 15, 2014.

    Jake Buckner Posts: 1571

    "What is it about our area that makes Whole Foods and others like them stay away?"

    A perception that the local clientele can't afford the prices, and won't appreciate the quality of their products more than cheaper, low-quality items from stores like HEB, Kroger, Randall's, Target, etc.

     
  • mlaney54 posted at 12:06 pm on Sat, Mar 15, 2014.

    mlaney54 Posts: 1

    YES!! I'm sick of driving into town every weekend to shop at Whole Foods! What is it about our area that makes Whole Foods and others like them stay away?

    I do think that the location Fresh Market chose is curious at best. Fighting mall traffic to go grocery shopping could turn some potential customers off.

    There's a lot of pent up demand in the Clear Lake area for great grocers that specialize in organics. I hope this is just the beginning!

     
  • MelvinH posted at 1:59 pm on Tue, Mar 11, 2014.

    MelvinH Posts: 26

    I like going to fresh market places for my produce instead of grocery stores because it lasts longer. I usually drive to Alvin to Froburgs Fruit and Vegetable farm. They have been around for many years and always have good fresh produce. I would be willing to drive further to get produce that is fresher and will last longer.

     
  • rah posted at 11:45 am on Mon, Mar 10, 2014.

    rah Posts: 130

    Galveston could use something like this. With out summer crowds fresh produce is always welcomed. As it is I drive to Houston for my needs. The HEB at 646 is out closest to a wide variety of produce. I am not the only one driving from Galveston.

     
  • Jake Buckner posted at 6:23 pm on Fri, Mar 7, 2014.

    Jake Buckner Posts: 1571

    Laura, like so many other stores in that area Fresh Market will be a target of opportunity whenever I'm that far north.

    I wonder what differentiates their produce, meats, and baked goods from the products we buy at Kroger, Randall's, or the Farmer's Market here on the Island. Variety? Quality? Price? Unless the difference is dramatic, I doubt I'll make it a regular destination.